What is This?
A target segment is a grouping of customers based on buying patterns and preferences which determine what offers would be relevant and successful for them. Create specific set of customers using any of the templates or create a custom segment based on demography, membership, spends, visit, etc. This in turn can be used to create targeted campaigns and custom coupons.
- Use a target segment to create a SMS\Email or Media campaign.
- Use a target segment to design custom coupons with the discount printed on customer's receipt.
- Create a custom target segment to meet your specific requirement.